The First Supplier Convention of “Vkusno i Tochka”

“Together to Success — Period”.

The concept of the first “Vkusno i Tochka” supplier convention was built on the idea “Together to success — period”, reflecting the brand’s philosophy of achieving excellence through synergy and partnership.

We created more than a business event — we built a space for inspiration and dialogue where every attendee felt like part of one big team moving toward a common goal.

We placed special focus on emotional impact — from a touching charity auction to a high-energy show program. That turned a typical conference into a standout event of the year — partners left not just with new contacts, but with real enthusiasm to build stronger collaboration.

Easy to Start.

The business program began with a warm welcome in the foyer accompanied by light instrumental music, followed by an official opening featuring a video intro, a speech by “Vkusno i Tochka” CEO Oleg Paroev, and presentations by key speakers.

A special highlight: the Silent Auction in support of the “Family Together” foundation, which became a symbol of unity and social responsibility.

Panel sessions and intellectual drive.

Three themed halls covered key topics: quality, logistics, and procurement innovation. Participants could choose the topics they cared about, ask questions, and exchange expertise. Interactive formats like team discussions and case studies made the sessions as practical as possible.

One of the most memorable moments was a talk by Maksim Potashev, Grand Master of the game “What? Where? When?”, who led a master class on teamwork and decision-making. This was followed by the Genium Challenge quiz, where participants showcased wit and cohesion.

Awards ceremony:
Recognizing excellence.

The gala dinner began with an awards ceremony recognizing the achievements of company partners. This event underscored the company’s high standards and the importance of each partner in the growth of “Vkusno i Tochka”. Special focus was placed on awards such as “Most Successful Project Launch”, “Innovation Leader”, and “Best Strategic Partner”.

The evening closed with a gala dinner, DJ sets, and live performances, followed by a dance floor that kept networking going in a relaxed setting. The dinner became the day’s emotional peak, blending business and personal connections.

The final touch: announcing auction results and expressing gratitude to the event organizers.

Yes, it’s those guys from iMARUSSIA!

Before choosing our agency, the “Vkusno i Tochka” team conducted a full market analysis, a multi-stage tender with in-person pitches, requested references from partners and industry leaders, and personally reviewed our relevant cases. Only after confirming our professionalism, deep expertise, and ability to deliver projects of this scale were we entrusted with this strategic assignment.

We worked with full dedication and total immersion — from concept to final execution. At every stage, the “Vkusno i Tochka” team could be confident: iMARUSSIA! wasn’t just a contractor, but a trusted partner who assumed full responsibility and delivered excellence.

The result: following this event, “Vkusno i Tochka” officially added iMARUSSIA! to its roster of strategic vendors for major events. We didn’t just run a convention — we set the gold standard for top-tier partner events.