Sensorium offers a brand new communication format, and a New Year's event for the company's employees builds on this concept. From social restrictions to absolute freedom — the Sensorium and iMARUSSIA! teams have changed the game.
The event combined everything that makes Sensorium so popular: a new era in entertainment and communications, and a universe of endless opportunities.
The project's key objectives:
- coming up with an innovative event idea
- directing and staging a show program
- creating and adding special effects
- ensuring full technical support
- designing and making decorations
- throwing a theme after-party
Participants traveled through various universes where they could relive the Beatles era and feel the cyberpunk spirit. Each universe represented a different epoch and featured its well-known locations. We could dive into the 1960s, dance at Studio 54 in New York, attend a live performance under the big top, and even explore Mars. Participants had it all: from music and dancing to science experiments and plunging into outer space. It was a unique opportunity to escape from reality and explore other eras and worlds using Sensorium technologies.
We wanted participants to feel they could travel through time and space. To that end, the project was infused with new technologies to make the journey even more realistic and exciting.